Proudly Made in the USA

Privacy Policy

World Magnetics Company

Privacy Policy



World Magnetics Company LLC is committed to protecting personal information that we collect from you or that you provide to us, and to using such personal information in compliance with applicable laws and regulations. This privacy statement's intent is to inform you of how we process your personal information as a data controller whether received from our websites or collected by other means and will also tell you about your privacy rights. This website is not intended for children, and we do not knowingly collect data relating to children. It is important that you read this privacy statement together with any other privacy notice or fair processing notice we may provide on specific occasions when we're collecting or processing personal data about you so that you are fully aware of how and why we're using your data. This privacy statement supplements other notices we may provide and is not intended to override them.

This privacy statement is provided in a layered format.














World Magnetics Company LLC, hereinafter referred to as World Magnetics Company, is a US manufacturer of Pressure, Vacuum & Differential pressure switches and magnetic heads.

This Privacy Statement covers the information practices of websites that link to this Privacy Statement, including without limitation:,,, &

If you have any questions about this Privacy Statement, including any requests to exercise your rights, please contact us using the details set out below.



Email address:

Postal address: World Magnetics Company, 810 Hasting Street, Traverse city, Michigan 49686, USA



This Privacy Statement may change from time to time so please revisit this page as often as you wish. Changes to this Privacy Statement are effective at the time they are posted to our websites.



It is important that the personal data we hold about you is accurate and current. Please keep us informed if your personal data changes during your relationship with us.



World Magnetics Company websites may contain links to third party websites. While we try to link only to websites that share our high standards and respect for privacy, we are not responsible for the content, security, or privacy practices employed by other websites. When you leave our website, we encourage you to read the privacy notice of every website you visit.



Personal data, or personal information, means any information about an individual from which that person can be identified. It does not include data where the identity has been removed (anonymous data). In general, the list below refers to data we collect from our customers, prospective customers, partners, vendors and other individuals we interact with.

Depending on whether you are a customer, prospective customer, partner, vendor or other individual we interact with, we may collect, use, store and transfer different kinds of personal data about you which we have grouped together as follows:
  • Identity Data includes first name, last name or similar identifier, title, department and reporting relationship.
  • Contact Data includes billing address, delivery address, email address and telephone numbers.
  • Transaction Data includes details of products and services you have purchased from us.
  • Profile Data includes purchases or orders made by you, feedback and survey responses.
  • Usage Data includes information, such as IP address, about how you use our websites, products and services.
  • Marketing and Communications Data includes your preferences in receiving marketing from us and our third parties and your communication preferences.

You may provide us with information about yourself by filling in forms on our websites or by corresponding with us by phone, e-mail or otherwise. This includes information you provide when you use our websites, subscribe to our communications, search for a product, participate in promotion or survey, report problems on our websites or participate in other authorized activities on the websites. Please do not provide us with personal information that we do not request as we will have no responsibility or liability to you for the consequences of your doing so.



We use different methods to collect data from and about you including through:

(i) Direct interactions. You may give us your personal data in person at trade shows or meetings, by filling in forms or by corresponding with us by post, phone, email or other direct communications. This includes personal data you provide when you:

  • are interested in possibly purchasing our products or services;
  • opt in to our communications;
  • give us some feedback;
  • submit a web form;
  • call the sales line and speak to someone.

(ii) Third parties or publicly available sources. We may receive personal data about you, including IP address, from various third parties and public sources including without limitation those as set out below:

a.   Technical Data from the following parties:

  • analytics providers such as Google;

  • advertising networks;

  • and search information providers.

b.   Identity and Contact Data from publicly availably sources including without limitation

Linkedln, Companies House and the Electoral Register.



We will only use your personal data when the law allows us to. Most commonly, we will use your personal data in the following circumstances:

  • To respond to your inquiries or to process your requests (such as to receive promotional materials);
  • To deliver relevant website content to you. To use data analytics to improve our website, products/services, marketing, customer relationships and experiences;
  • To register you as a new customer;
  • To manage our relationship with you including without limitation notifying you about changes to our terms or privacy policy and asking you to leave a review or take a survey;
  • We will release information about you if you direct us to do so, if we are required by law to do so, or in other legally limited circumstances (for example, to protect you from fraud);
  • If World Magnetics Company is sold (either through a merger into another entity or the sale of all or substantially all of the assets of the selling entity), we may disclose your personal information to the prospective buyer because personal information about the selling entity's customers is typically one of the assets that is transferred to the buyer.

Domain name information that we collect is not used to personally identify you and instead is aggregated to measure the number of visits, average time spent on the websites, pages viewed, geographical concentrations, and to improve the content of our websites.


We strive to provide you with choices regarding certain personal data uses, particularly around marketing and advertising.

Existing customers may receive marketing and other communications from us provided you have not opted out of receiving those communications.


You can ask us or third parties to stop sending you marketing messages at any time by checking or unchecking relevant boxes to adjust your marketing preferences or by following the opt-out links on any marketing message sent to you or by Contacting us at any time. Where you opt out of receiving these marketing messages, this will not apply to personal data provided to us as a result of a product/service purchase, warranty registration, product/service experience or other transactions.


We will only use your personal data for the purposes for which we collected it, unless we reasonably consider that we need to use it for another reason and that reason is compatible with the original purpose

If we need to use your personal data for an unrelated purpose, we will notify you and we will explain the legal basis which allows us to do so.

Please note that we may process your personal data without your knowledge or consent, in compliance with the above rules, where this is required or permitted by law.



We may have to share your personal data with the parties set out below where they are involved in providing services to us. We will only share personal information about you that is reasonably necessary for the other companies to have in order to provide their services. These companies are contractually bound to use personal information we share with them only to perform the services we have engaged them to provide:

  • External Third Parties as set out in our Distributor network
  • Third parties to whom we may choose to sell, transfer, or merge parts of our business or our assets. Alternatively, we may seek to acquire other businesses or merge with them. If a change happens to our business, then the new owners may use your personal data in the same way as set out in this privacy notice.

We require all third parties to respect the security of your personal data and to treat it in accordance with the law. We do not allow our third-party service providers to use your personal data for their own purposes and only permit them to process your personal data for specified purposes and in accordance with our instructions.



World Magnetics Company primarily stores the personal data we collect in the United States.

We will take all steps reasonably necessary to ensure that your personal data is treated securely and in accordance with this Privacy Statement.

Whenever we transfer your personal data, we will ensure one of the following safeguards is implemented:

  • We will only transfer your personal data to countries that have been deemed to provide an adequate level of protection for personal data by the European Commission; or
  • We may use specific contracts approved by the European Commission which give personal data the same protection it has in Europe; or
  • We will ensure there is some other protection in place which has been approved by the European Commission as giving personal data the same protection it has in Europe.



We maintain appropriate physical, electronic, and administrative safeguards that are designed to protect your personal information from being accidentally lost, used or accessed in an unauthorized way, altered or disclosed. In addition, we limit access to your personal data to those employees, agents, contractors and other third parties who have a business need to know. They will only process your personal data on our instructions, and they are subject to a duty of confidentiality. Employees who misuse personal information are subject to disciplinary action.

Unfortunately, the transmission of information via the internet is not completely secure. Although we will do our best to protect your personal information, we cannot guarantee the security of your data transmitted to our websites; any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorized access.

We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so.



We will only retain your personal data for as long as necessary to fulfill the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.

To determine the appropriate retention period for personal data, we consider the amount, nature, and sensitivity of the personal data, the potential risk of harm from unauthorized use or disclosure of your personal data, the purposes for which we process your personal data and whether we can achieve those purposes through other means, and the applicable legal requirements.

By law we have to keep basic information about our customers (including Contact, Identity, Financial and Transaction Data) for seven years after they cease being customers.

In some circumstances you can ask us to delete your data: see Request erasure below for further information.

In some circumstances we may anonymize your personal data (so that it can no longer be associated with you) for research or statistical purposes in which case we may use this information indefinitely without further notice to you.



Under certain circumstances, you have rights under data protection laws in relation to your personal data as set out below:

Request access to your personal data (commonly known as a "data subject access request"). This enables you to receive a copy of the personal data we hold about you and to check that we are lawfully processing it.

Request correction of the personal data that we hold about you. This enables you to have any incomplete or inaccurate data we hold about you corrected, though we may need to verify the accuracy of the new data you provide to us.

Request erasure of your personal data. This enables you to ask us to delete or remove personal data where there is no good reason for us continuing to process it. You also have the right to ask us to delete or remove your personal data where you have successfully exercised your right to object to processing (see below), where we may have processed your information unlawfully or where we are required to erase your personal data to comply with local law. Note, however, that we may not always be able to comply with your request of erasure for specific legal reasons which will be notified to you, if applicable, at the time of your request.

Object to processing of your personal data where we are relying on a legitimate interest (or those of a third party) and there is something about your particular situation which makes you want to object to processing on this ground as you feel it impacts on your fundamental rights and freedoms. You also have the right to object where we are processing your personal data for direct marketing purposes. In some cases, we may demonstrate that we have compelling legitimate grounds to process your information which override your rights and freedoms.

Request restriction of processing of your personal data. This enables you to ask us to suspend the processing of your personal data in the following scenarios: (a) if you want us to establish the data's accuracy; (b) where our use of the data is unlawful but you do not want us to erase it; (c) where you need us to hold the data even if we no longer require it as you need it to establish, exercise or defend legal claims; or (d) you have objected to our use of your data but we need to verify whether we have overriding legitimate grounds to use it.

Withdraw consent at any time where we are relying on consent to process your personal data. However, this will not affect the lawfulness of any processing carried out before you withdraw your consent. If you withdraw your consent, we may not be able to provide certain products or services to you. We will advise you if this is the case at the time you withdraw your consent.

If you wish to exercise any of the rights set out above,

Please contact us at or write to: World Magnetics Company, 810

Hasting Street, Traverse city, Michigan 49686, USA



You will not have to pay a fee to access your personal data (or to exercise any of the other rights). However, we may charge a reasonable fee if your request is clearly unfounded, repetitive or excessive. Alternatively, we may refuse to comply with your request in these circumstances.


We may need to request specific information from you to help us confirm your identity and ensure your right to access your personal data (or to exercise any of your other rights). This is a security measure to ensure that personal data is not disclosed to any person who has no right to receive it. We may also contact you to ask you for further information in relation to your request to speed up our response.


We try to respond to all legitimate requests within one month. Occasionally it may take us longer than a month if your request is particularly complex or you have made a number of requests. In this case, we will notify you and keep you updated.




Legitimate Interest means the interest of our business in conducting and managing our business to enable us to give you the best service/product and the best and most secure experience. We make sure we consider and balance any potential impact on you (both positive and negative) and your rights before we process your personal data for our legitimate interests. We do not use your personal data for activities where our interests are overridden by the impact on you (unless we have your consent or are otherwise required or permitted to by law).

Performance of Contract means processing your data where it is necessary for the performance of a contract to which you are a party or to take steps at your request before entering into such a contract.

Comply with a legal or regulatory obligation means processing your personal data where it is necessary for compliance with a legal or regulatory obligation that we are subject to.